What did I do?This brief was another one of those vanity briefs, where I had an idea and had to implement it for my own satisfaction. Having had a Daniel Eatock moment, I decided to think about everything laterally for a couple of weeks solidly. While nothing I thought about was particular of much use, it was a really good exercise to make me feel more creative, even if it was only for a short while. I think that thinking like this can be really useful if implements into normal briefs. When I was thinking of the form they would take I picture Hirst’s Spot Paintings.
Why did I do it?I did this brief as I felt that I need to get things out of my system. Eatock clearly has a reason for collecting his musings and his continue search for whatever it is he is searching for. I personally sometimes have to get things down, and I feel it is important to do so.
I also think it is important to realise when to implement ideas. I think that ideas for the self can lead to interesting places, especially if they solve a design problem, in which case they become something more than a personal project for the self. Unfortunately this solves nothing.
Was it successful?I am not particular sure I can gauge whether or not it was successful. In reflection the brief is a bit silly. It’s pretention is slightly too much for a print festival and needs to be in a art gallery somewhere, where people can read into far more than I did.
I think in future, I will note down all my ideas, and act on them when I feel they can be of use, or can help others. Ideas I have for apps, websites, or business are far more beneficial to invest my time in over my tendency to think of silly parodies and satire.